CEO Message

Two of Profound Impact’s core values are open collaboration and making a positive impact. This month, we’re proud to feature stories about how researchers and communities are working together to address issues like mental health, climate change, refugees and asylum and the intergenerational trauma caused by residential schools.

This month’s Research Spotlight on Social Innovation and Collaboration focuses on how researchers from a range of disciplines are working with social agencies, businesses and not-for-profits to develop programs to improve the health and well-being of communities across Canada and internationally. And we look at how the Government of Canada has broadened its understanding of innovation beyond traditional research funding to include resources for collaborations that engage charities and community groups who are addressing complex social challenges.

One of these researchers is Georgina Martin, an Indigenous scholar who is heeding the guidance provided by her grandfather as she was growing up by working with her community of origin to address the significant issues in physical and mental health and culture caused by residential schools and Indian hospitals. You’ll meet Georgina and learn how the team she leads will not only address these issues but will also inspire Indigenous youth to follow her path as a scholar and researcher.

This month’s Impact Story features technology entrepreneur, investor, CEO and philanthropist Jim Estill, who is also a longtime friend and one of my treasured mentors. Jim’s commitment to doing the right thing provides inspiring leadership to his employees at Danby Products and the community in Guelph and across Canada. His work in personally sponsoring refugees from Syria to come to the safety of Canada and of setting up networks, systems and resources for the community at large to sponsor people from around the world has been recognized through a range of awards and accolades.  But it’s the work that’s important to Jim as he describes himself as “a regular person doing a tiny bit and even doing that imperfectly.”

Do you also know someone who has or is continuing to make a great impact? Nominations are now open for Profound Impact’s Impactful Action Awards, the annual program that recognizes leaders from around the world who are making a profound impact on the global community by inspiring collaborative solutions to difficult problems. Learn more about the award criteria and how to nominate in either the Young Leader or Lifetime Achievement category.  Nominations are open until June 14 and the winner will be announced on September 14th, Profound Impact Day.

Finally, are you interested in learning how our Research Impact product can help your institution get more research funding?  You can sign up here for a Demo Day to see Research Impact live.

We can’t wait to review the nominations for the Impactful Action Awards and look forward to meeting you at one of our Demo Days.  As always, thanks for connecting with us and the Profound Impact community!

Sherry Shannon-Vanstone

CEO Message

More than a billion people around the world will celebrate Earth Day on Saturday April 22.  This year’s Earth Day theme, Invest in Our Planet, is designed to encourage businesses, governments and citizens to invest in solutions that will support the protection of the environment.  Profound Impact is marking Earth Day with our Research Impact article on the evolution of the automobile industry in Canada over the last 120 years and how the federal and provincial governments, along with Canadian companies, are leading the way in investing in and developing innovative technology that is transforming the industry as it transitions to zero-emission vehicle production.  

In this issue, you’ll meet Flavio Volpe, President of the Automotive Parts Manufacturers’ Association (APMA).  Flavio was key in renegotiating the NAFTA agreement between Canada, the US and Mexico and is passionate about his work as an advocate of the automobile industry.  He tells us about Project Arrow – the prototype automobile that is a showcase for made-in-Canada technology to meet the federal government’s call for a Zero-Emissions future by 2050. I am honoured to be a member of the Project Arrow Advisory Committee and to have the opportunity to contribute to this impactful initiative.

This month’s Impact Story introduces Deborah Rosati, corporate director, entrepreneur, Fellow Chartered Professional Accountant and founder and CEO of Women Get On Board. Deborah works closely with the corporate governance community and is a powerful role model and mentor for women as she promotes and empowers women to join corporate, public sector and not-for-profit boards. I am excited to announce that Deborah is joining this month as Chair of Profound Impact’s Board of Directors.

We’re thrilled to announce that the Impactful Actions Awards, which recognize leaders from around the world who are making a profound impact in the global community, will accept nominations in two categories in 2023. Read more about the nomination procedures and timelines for the Young Leader and Lifetime Achievement categories here.

And finally, we hope you’ll check out the webinar on researcher/industry collaboration Profound Impact presented in partnership with CS-CAN|Info-Can in March, as well as the highlight demo video of our Research Impact product. We have another webinar coming up in April!

Happy Earth Month and thanks for connecting with us and the Profound Impact community!

Sherry Shannon-Vanstone

CEO Message

Message from the CEO

Canada’s Advanced Manufacturing sector received a huge boost in February with a new investment of $177 million from the Government of Canada to the Global Innovation Clusters program, which includes NGen, Next Generation Manufacturing Canada. This month’s Research Spotlight focuses on advanced manufacturing in Canada and how NGen projects build and expand innovation in manufacturing through collaborations between industry and researchers that provide solutions to challenging, real-world problems.

March is Women’s History Month and, as a female-founded company with female-identifying individuals comprising 60% of our staff, Profound Impact is delighted to recognize and celebrate the achievements of women in this issue of Profound Connections.

Dr. So-Ra Chung, Professor and Principal Investigator at the Centre for Smart Manufacturing at Conestoga College is also profiled as part of our Research Spotlight on Advanced Manufacturing this month. So-Ra is passionate about teaching her students via hands-on, project-based learning and working with industry partners on tangible problems.

Wendy Powley, Associate Professor in the School of Computing at Queen’s University in Kingston, Ontario is the subject of this month’s Impact Story. Wendy has inspired and supported thousands of young women as a professor and mentor and through CAN-CWiC, the annual celebration of Canadian women in computing. You’ll meet Wendy and learn more about how she founded the CAN-CWiC conference in 2010 and has single-handedly worked to make it the most important and prestigious Canadian conference for women in computing.

Profound Impact is a proud sponsor of the program developed by the Waterloo Region Chapter of Women in Communications and Technology to celebrate International Women’s Day (IWD) throughout the month of March. Check out the Women Empowering Women Digital Community (WEWDC) at https://wewdc.com/iwd2023wr to
join sessions related to this year’s IWD theme of #Embrace Equity.

Happy Women’s History Month and IWD 2023 and, as always, thank you for your engagement and support.

Sherry Shannon-Vanstone

CEO Message

Message from the CEO

The past few weeks have been exciting for the research community in Canada with announcements of the country’s National Quantum Strategy and a new federal investment of $40 million to enable the Toronto-based quantum computing company Xanadu Quantum Technologies Inc. to build and commercialize the world’s first photonic-based, fault-tolerant quantum computer. You can learn more about quantum research and development in Canada in this month’s Research Spotlight.

In this month’s newsletter, you’ll meet two outstanding young women making profound impacts in very different areas. Our February Impact Story introduces Swatil Mahmud, co-founder of Swayong, the online platform that aims to tackle social injustice through storytelling. Based in Bangladesh, Swatil and her team of volunteers share the stories of real women and girls in order to dismantle social injustices, one story at a time.

Our February Researcher Spotlight profiles Dr. Estelle Inack, Research Scientist at the Perimeter Institute for Theoretical Physics, entrepreneur and role model. Read about how Dr. Inack bridges industry and academia while working at the intersection of quantum computing and artificial intelligence.

The Profound Impact team continues to work with university and college research offices across the country on the launch of our Research Impact product. And we’re looking forward to International Women’s Day activities we’re participating in and supporting in the month of March.

Enjoy this month’s edition of Profound Connections and thank you for your ongoing support and engagement.

Sherry Shannon-Vanstone

CEO Message

I’m excited to share Profound Impact’s plans for this year as we amplify our focus on research and researchers across Canada and internationally.

Our new Research Spotlight column, which debuts this month highlighting Canada’s role as an AI research leader, will feature stories about emerging research and collaboration in areas including Artificial Intelligence, Quantum Information Processing, Sustainability, Alternative Energy, Climate Change, Biomanufacturing, Social Innovation, and Technology and Society.

We’ll also introduce some of the world-renowned researchers working in these areas to transfer their research results from the lab to innovative products and services.  This month you’ll meet Professor Doina Precup from McGill University, who conducts fundamental research on reinforcement learning and works on AI applications in areas that have a social impact.

March 8 is International Women’s Day and this year’s theme is Embrace Equity. The Profound Impact team is delighted to be working with the Waterloo Region Chapter of Women in Communications and Technology and community organizations from across the region to present a series of IWD2023 events throughout the month of March to celebrate the women of Waterloo Region. We’ll share information about these events in upcoming issues of Profound Connections.

I know that you’ll be impressed by the accomplishments of Adrija Jana, featured in this month’s Impact Story. At just 18 years of age and just beginning her studies in English Literature at the University of Delhi in India, this exceptional young woman has made great impact as a poet, researcher, social activist, artist and active citizen.

Enjoy this month’s edition of Profound Connections and hope you are having a great start to a healthy, happy and prosperous 2023!

Sherry Shannon-Vanstone

CEO Message

With the introduction of a new product, the announcement of this year’s Impactful Actions Award, connecting with you through our newsletter, podcasts and participation in conferences, 2022 has been an eventful year for Profound Impact – one that we reflect on with pride. Our newsletter this month offers a reflection on highlights from 2022, introduces a new story of impact featuring Claudette McGowan, and explains how you can get involved in our 2nd annual giving campaign – the 12 Days of Impact.

In a recent team meeting, we revisited our mission statement: Connecting great people to do great things. In the 4+ years I have led Profound Impact, there has been plenty of change in the evolution of our products and the business itself, but our mission statement still holds true – it’s what guides our work daily and rallies our team towards results. Our mission has grown and evolved with us, which is a testament to its strength. Led by our mission, we approach 2023 with great energy on our path to create connection and profound impact. 

To the Profound Impact team and all members of our growing community, thank you for your support and engagement throughout the past year. We look forward to presenting the exciting initiatives Profound Impact has planned for 2023, including a new section in our newsletter focusing on ground-breaking researchers and research programs and new ways to connect great people to do great things.

All the best in the remaining weeks of 2022!

Sherry Shannon-Vanstone

CEO Message

October has traditionally been a busy month for conferences and meetings.  Of course, that all changed beginning in the spring of 2020, when pandemic restrictions caused meetings all over the world to be canceled and we all pivoted to virtual workshops, webinars, and fully online events.  As a company that connects great people to do great things, we were especially pleased to participate as sponsors and speakers at two in-person conferences in Toronto in October.

At the 2022 THINK Conference, Shawna Reibling, Knowledge Mobilization Officer at Wilfrid Laurier University, joined Brian Romansky, Profound Impact’s Chief Strategy Officer, to talk about the current state of communicating funding opportunities and how our Research Impact product works to resolve identified pain points in identifying and matching those opportunities with researchers.

The Profound Impact team is nearly 60% women, which is one of the reasons why we decided to sponsor and speak at CAN-CWiC, the premiere Canadian Computing Conference for Women in Technology that brings together researchers, students and companies from across Canada. Our team presented Research Impact to conference attendees and participated in the career fair to introduce students to employment opportunities at Profound Impact and leadership opportunities for women in STEM.

November brings us to the start of the Giving Season and we are pleased to present the second year of our 12 Days of Impact 2022 challenge, which launches on Giving Tuesday – November 29.  Profound Impact challenges you to think about the many ways to create social impact by helping a neighbour, donating blood, volunteering for your favourite cause, or thanking someone who is making an impact in your community, your research network or your organization.  Read more about the 12 Days of Impact in this newsletter to learn how you and your team can get involved!

And, speaking of social impact, this month’s Impact Story features Stephanie and Joe Mancini, founders of the Working Centre in downtown Kitchener, Ontario. The Mancinis started their work to address poverty and homelessness 40 years ago and continue to lead the Centre by example and through partnership with business, government, and funding agencies to spread their message of hope and commitment.

I am delighted that our Profound Impact team was able to meet with researchers, students, and university administrators from across Canada in October.  And, as

we all come back together in meetings, on campuses, in offices and research laboratories, and in gatherings of family and friends, we challenge you to think about how you can make a difference this Giving Season!

As always, we are thankful for your ongoing support and engagement.

CEO Message

I’d like to start by thanking everyone who joined us on September 14 for the third annual Profound Impact Day! We have been building a strong community of supporters over the years and I can’t thank you enough for being such an important part of our impact story.This year, on Profound Impact Day 2022, our team launched Research Impact, a unique and targeted service to automatically match grants to researchers. The Profound Impact team launched Research Impact to solve the challenge of clumsy, manual systems that aren’t digitally enabled to deliver fast, accurate matching capabilities.  

Profound Impact’s unveiling of Research Impact in 2022 follows the launch of Career Impact in 2021, and 2020’s Connection Impact, all of which utilized data driven solutions to support organizations looking to make an impact. Each step in Profound Impact’s evolution remains deeply founded in the academic community while honing in on the most persistent challenge to solve. Our team looks forward to growing our Research Impact pilot project to bring our proprietary algorithms to universities around the world! 

As Profound Impact continues to accelerate forward, I had the opportunity to sit down with the Startup Canada Podcast to discuss the company’s journey, the importance of women and their contributions to STEM, and my experience as a leader and entrepreneur in the tech industry. I can’t wait to share this episode with you. 

This month, the Profound Impact team is attending two conferences. The annual THINK Conference (October 19-20) and the CAN-CWiC Canadian computing conference for Women in Technology (October 21-22). We look forward to meeting you there! 

This month’s Impact Story highlights the amazing story of Kehkashan Basu, M.S.M. who was the winner of this year’s Impactful Actions Award. At just 22 years old, Basu has already made a tremendous impact on our world. We were so inspired by her work through her organization, Green Hope Foundation, and know that you will be too!  

September 14 was and always will be a day to remember and reflect. Your support made recognizing global leaders and changemakers both powerful and memorable! 

As always, we are thankful for your ongoing support and engagement.

CEO Message

As the last of our summer long weekends leave us, it’s time to refocus on the academic year ahead. September often represents a time of new personal growth and academic acceleration, which reminds our Profound Impact team about why we started this journey in the first place! The collective impact of researchers around the globe gives us the inspiration to follow our passions in life and work hard on what matters most. Profound Impact is a tribute to exactly that. If you’re looking for the best grants for your research, let us find the perfect match! Our latest product, Research Impact, matches researchers with the right grants and funding to ensure you’ll have the support you need to complete your project. 

Building on the energy we feel each September, we invite you to save the date for Profound Impact Day on September 14th! Profound Impact Day is celebrated annually to honour my late husband, Professor Scott A. Vanstone, on his birthday. We hope you can join us as we acknowledge and celebrate everyone who is making impactful advancements in their fields of expertise. 

Also on September 14th, we will announce the winner of the second annual Impactful Actions Award! For this award, we received nominations from leaders making a profound impact on the global community and inspiring collaborative solutions to difficult problems. We have profiled our top three finalists in this month’s Impact Story. Tune in on Profound Impact Day to find out who will take home the 2022 Impactful Actions Award. Our finalists, Kehkashan Basu, M.S.M., Dr. Mona Nemer, and Dr. Neil Turok, are inspirations to all of us and a reminder of the difference we can make in our world. 

Before signing off, I’d like to take a moment to thank the Profound Impact team for their ongoing dedication to our mission.  We have started our new fiscal year with plenty of exciting conversations about what’s ahead. 

As always, we are thankful for your ongoing support and engagement.

Sherry Shannon-Vanstone

CEO Message

Across Canada, many of us are astonished that summer (aka “construction season”) is quickly passing us by and the academic year will soon be in full swing! August is often a time to rest and recharge before jumping into the next exciting part of life’s journey. With travel becoming more accessible, we hope that you are enjoying a change of scenery within our own country and beyond. 

Speaking of travel and global mobility, we dove deep into  Kitchener-Waterloo’s tech hub for our Impact Story this month, featuring Accelerator Centre CEO, Jay Krishnan. From his global perspective, Krishan shared his goals to take the region and the Accelerator Centre global to generate demand and discoverability of tech developed in Waterloo. 

I also sat down with “Canada’s tech supercharger,” Communitech. As a female founder, I was thrilled to talk about my experiences, how I was inspired to keep going instead of retiring, and what drove me to leave Silicon Valley and start Profound Impact in Canada instead. Read on to check out my interview and learn more about why Profound Impact was created, what it is today, and where we plan to take it in the future. 

I’m excited to say we’ve received outstanding nominations for the Profound Impact™ Impactful Actions Award. We can’t wait to share the nominees with you! Save the dates – our finalists will be announced on August 15th, and we’ll share the winner on September 14th, our 3rd annual Profound Impact Day!

As always, we are thankful for your ongoing support and engagement.

Sherry Shannon-Vanstone